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Online businesses don't fail because of one missing piece. They fail because the pieces don't fit together.

I work across the whole stack — from the website you sell on, to the ads that bring traffic, to the data that tells you what's working — so you don't have to coordinate five different vendors.

Below are the four areas I cover. Most projects pull from more than one.

Web & App Development

Most online businesses live or die by their website. I build sites and apps that load fast, convert visitors, and don't break a month after launch.

- Marketing & brochure websites
- Shopify store setup, customization, and migration
- Custom application development (web and mobile MVPs)

- Website performance optimization (Core Web Vitals, speed, SEO)

Right for you if you need a working site that ships on time, or you've outgrown a template and need something built for your exact business.

Get a quote

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E-commerce Operations & Automation

Selling more shouldn't mean working more. I set up the workflows behind your store so orders, inventory, and customer follow-up handle themselves.

- Sales operations automation (Zapier, Make, n8n)

- End-to-end e-commerce launch support — from store setup to your first order

Right for you if you're spending too many hours on tasks a workflow could handle, or you're launching a new store and want one person to handle the full setup until orders come in.

Get a quote

Marketing Technology 

Ads only work if your data is right. If your pixel is misfiring, your Merchant Center is rejected, or your ad account just got disabled — every dollar you spend is leaking.

- Google Merchant Center setup and feed optimization
- Pixel & Conversion API installation (Meta CAPI, Google Tag, server-side tracking)

- Ad account recovery and policy appeals

MarTech Foundation Bundle — all three of the above, set up and verified in one engagement. Best fit if you're launching paid ads from scratch or recovering from a tracking mess.

Right for you if your tracking is off, your Merchant Center is rejected, or your ad account is disabled — and you need it fixed quickly.

Get a quote

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Data & Market Intelligence

Decisions get easier when you can actually see the numbers. I help sellers and founders move from "I think" to "I know."

- Market research projects (competitive analysis, pricing and positioning)

- Product analytics setup (GA4, e-commerce events, Looker Studio dashboards)

Right for you if you're entering a new market, evaluating a new product line, or your reports are too messy to act on.

Get a quote

Not sure which one fits?

Tell me what's broken or what you're trying to launch. I'll point you in the right direction — even if it's not me. 

Contact me